It was because there was freaking NOTHING MUCH ELSE TO TALK ABOUT.
March 2010, the end of the dark days, as far as dark days define the lack of startup activity in the Triangle. It was just beginning to bubble up into the mainstream, and even though I had several clients who were startups at the time, there wasn't enough of a buzz around the scene to turn that hype into a whole article.
I laugh when I read it now, but it's a knowing, chilling kind of laugh. Also, it's a terrible article, which is eventually what I think of everything I write a couple months after I write it. Sometimes sooner.
Maybe I played it a little too close to the vest back then. After all, iContact was getting up to full speed, StatSheet had just gone from hobby to company, and Charlotte's AvidXChange and BlueNano, both of whom are presenting this year, presented that year.
But man a lot of those companies are gone. Disappeared. Things were so thin back then that the odds of survival were even slimmer than normal for a startup.
Which is why it makes perfect sense that 12 months later we were all talking about a funding bubble. Yeah, we went from dearth to glut in record time. But what we forgot is what constitutes a bubble - it wasn't a whole lot of companies searching for money that made a bubble, it was a whole lot of stupid companies searching for dumb money that created a bubble.
One look at the floor -- or rather the presenting companies at SEVC in 2011 -- made it clear that these were not companies trying to sell dollars for 99 cents on the internets. I spent most of my time at SEVC that year with Automated Insights, as it was becoming Automated Insights, on our way to a Series A raise later that year.
Bubble talk continued into 2012, only this time the hot talk was about the slew of Internet 3.0 companies that were going public -- Groupon, Facebook, Zynga, etc. And regardless of what you think of the success or failure of those companies, no one is talking about how social networks and video games are sinkholes. I've even read articles about how the Groupon model wasn't the issue, it was the execution.
There was additional talk about the Series A gold rush, which would soon lead to talk of the Series A Crunch. Crowdfunding was heavily discussed, so was AngelList, and both of those concepts are still growing today. As companies like Facebook headed off to IPO, the focus started picking up for earlier stage companies again, which is exactly where we are now.
I look at the list of presenters for this year's SEVC, and I see a lot of early. A whole lot of early. But this has nothing to do with bubble, stage, or dearth or glut of startups.
As long as we're talking about customer first and modest investment sums at reasonable valuations, we'll be just fine. In fact, we'll be exactly where we should have been in those days right before the last bubble began.